Rubys Heart
Only null% goes to programs
Rubys Heart is a 501(c)(3) organization based in North Branch, Minnesota, registered in 2003, with $44,691,635 in FY2024 revenue. CharityIndex grades it B.
5833 Pecan St, North Branch, MN, 55056 EIN 30-0157388 Since 2003
Revenue (FY2024)
$44.7M
▼ 7.8% vs prior year
Religion median: $139K
Expenses (FY2024)
$46.0M
Net assets
$21.6M
Employees
—
CharityIndex rating
One independent A+ to F grade from four published criteria, each scored separately from IRS filings and combined by weight.
B
—Program efficiency40% of the ratingNo expense breakdown in filings
Measures how much of every dollar spent actually reaches programs, plus what it costs to raise $100 of donations. The worse of the two measures sets the letter (85%+ to programs is an A; under $15 to raise $100 is an A), averaged over the three most recent filings. Not scored for Rubys Heart— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
B+Financial health25% of the rating6 mo reserves · -3% margin
Measures whether the organization is built to last: how many months its reserves would cover expenses (3+ months earns an A-range score, but hoarding 5+ years of budget is capped) and whether it runs a surplus or a deficit. For Rubys Heart: 6 mo reserves · -3% margin earns a B+ on this criterion. See the exact thresholds →
—Governance25% of the ratingNot reported in this filing type
Checks how the organization is run, from its own Form 990: an independent board majority, a board of five or more, conflict-of-interest, whistleblower and document-retention policies, and independently audited financials. The share of disclosed checks that pass sets the letter. Not scored for Rubys Heart— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
CTransparency10% of the rating2 of 5 disclosure signals
Counts five disclosure signals: a recent filing, a mission statement, program descriptions, a listed website, and the full expense breakdown. More disclosure, better letter. For Rubys Heart: 2 of 5 disclosure signals earns a C on this criterion. See the exact thresholds →
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Contact & location
- Address
- 5833 Pecan St, North Branch, MN, 55056
- City
- North Branch
- State
- Minnesota
- Category
- Religion-Related
- Subcategory
- Christian Churches & Ministries
- Website
- …
Financial trends
Revenue grew from $27.1M (FY2015) to $44.7M (FY2024) across 10 reported years.
Financial snapshot
Financial health & position (FY2024)
Liabilities $9.7MNet assets $21.6M
Operating margin
-3.0%
Spent more than it raised in the latest fiscal year.
Total assets
$31.2M
Total liabilities
$9.7M
Net assets
$21.6M
Financials by year
| Fiscal year | Revenue | Expenses | Net assets | Total assets | Form |
|---|---|---|---|---|---|
| 2024 | $44,691,635▼7.8% | $46,016,758▲1.1% | $21,579,134▼5.8% | $31,243,426▲3.3% | 990 |
| 2023 | $48,496,469▲16.7% | $45,509,160▲11.5% | $22,904,257▲15.0% | $30,252,416▲12.5% | 990 |
| 2022 | $41,562,771▼2.0% | $40,813,747▼1.1% | $19,916,948▲3.9% | $26,899,177▲4.6% | 990 |
| 2021 | $42,419,971▼18.6% | $41,271,719▼19.2% | $19,167,924▲6.4% | $25,723,249▲19.7% | 990 |
| 2020 | $52,113,051▲26.3% | $51,047,859▲26.5% | $18,019,672▲6.3% | $21,493,426▲5.2% | 990 |
| 2019 | $41,245,055▲22.2% | $40,362,089▲16.0% | $16,954,480▲5.5% | $20,434,609▲5.0% | 990 |
| 2018 | $33,748,774▲19.9% | $34,796,321▲12.9% | $16,071,514▼6.1% | $19,467,965▲1.2% | 990 |
| 2017 | $28,139,396▲1.3% | $30,814,411▲11.4% | $17,119,061▼13.5% | $19,236,621▼13.0% | 990 |
| 2016 | $27,784,889▲2.6% | $27,649,302▲11.6% | $19,794,076▲0.7% | $22,098,990▲3.9% | 990 |
| 2015 | $27,079,829 | $24,772,727 | $19,658,489 | $21,260,548 | 990 |
Original Form 990 PDFs (the Form column) are served by ProPublica Nonprofit Explorer, as filed with the IRS. Create a free account to download the CSV report.
Grants received · $2.1M total
19 grants to Rubys Heart totaling $2.1M, reported by foundations on their Schedule I filings — showing the 15 most recent.
| Grantmaker | Purpose | Year | Amount |
|---|---|---|---|
| Farmlink Project | To provide healthy fresh produce to families in need | 2024 | $91,719 |
| Lesea Global Feed the Hungry Inc | Relief | 2024 | $23,134 |
| Community Foundation For the Fox Valley Region Inc | Food, agriculture & nutrition | 2024 | $7,500 |
| Lesea Global Feed the Hungry Inc | Relief | 2023 | $587,386 |
| Mayo Clinic Group Return | Support exempt purpose | 2023 | $30,000 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2023 | $6,000 |
| Lesea Global Feed the Hungry Inc | Relief | 2022 | $48,971 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2022 | $17,250 |
| Lesea Global Feed the Hungry Inc | Relief | 2021 | $277,560 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2021 | $20,050 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2021 | $20,050 |
| Mayo Clinic Group Return | Support charitable purpose | 2021 | $10,000 |
| Lesea Global Feed the Hungry Inc | Relief | 2020 | $809,283 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2020 | $30,000 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2019 | $20,000 |
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Frequently asked questions
- Is Rubys Heart a legitimate nonprofit?
- Yes. Rubys Heart is a 501(c)(3) organization registered with the U.S. Internal Revenue Service under EIN 30-0157388, based in North Branch, Minnesota. Donations are tax-deductible.
- What is Rubys Heart's EIN?
- Rubys Heart's Employer Identification Number (EIN) is 30-0157388.
- How much revenue does Rubys Heart report?
- Rubys Heart reported $44,691,635 in total revenue on its fiscal year 2024 IRS Form 990 filing.
- What financial grade does Rubys Heart have?
- CharityIndex grades Rubys Heart B, based on financial health (reserves and operating margin).
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Data for Rubys Heart (EIN 30-0157388) comes from the IRS Business Master File and e-filed Form 990 returns, via CharityIndex. Figures reflect what the organization reported to the IRS for each fiscal year.