Play For P I N K Inc
Only null% goes to programs Growing revenue
Play For P I N K Inc is a 501(c)(3) organization based in New York, New York, registered in 1998, with $6,472,887 in FY2023 revenue. CharityIndex grades it C+.
28 West 44th Street 609, New York, NY, 10036 EIN 22-3503952 Since 1998
Revenue (FY2023)
$6.5M
▲ 14.2% vs prior year
Crime & Legal median: $309K
Expenses (FY2023)
$6.3M
Net assets
$736K
Employees
—
CharityIndex rating
One independent A+ to F grade from four published criteria, each scored separately from IRS filings and combined by weight.
C+
—Program efficiency40% of the ratingNo expense breakdown in filings
Measures how much of every dollar spent actually reaches programs, plus what it costs to raise $100 of donations. The worse of the two measures sets the letter (85%+ to programs is an A; under $15 to raise $100 is an A), averaged over the three most recent filings. Not scored for Play For P I N K Inc— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
C+Financial health25% of the rating1 mo reserves · +2% margin
Measures whether the organization is built to last: how many months its reserves would cover expenses (3+ months earns an A-range score, but hoarding 5+ years of budget is capped) and whether it runs a surplus or a deficit. For Play For P I N K Inc: 1 mo reserves · +2% margin earns a C+ on this criterion. See the exact thresholds →
—Governance25% of the ratingNot reported in this filing type
Checks how the organization is run, from its own Form 990: an independent board majority, a board of five or more, conflict-of-interest, whistleblower and document-retention policies, and independently audited financials. The share of disclosed checks that pass sets the letter. Not scored for Play For P I N K Inc— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
CTransparency10% of the rating2 of 5 disclosure signals
Counts five disclosure signals: a recent filing, a mission statement, program descriptions, a listed website, and the full expense breakdown. More disclosure, better letter. For Play For P I N K Inc: 2 of 5 disclosure signals earns a C on this criterion. See the exact thresholds →
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A live seal — it updates automatically when the grade changes and links donors to this verified profile.
Contact & location
- Address
- 28 West 44th Street 609, New York, NY, 10036
- City
- New York
- State
- New York
- Category
- Crime & Legal-Related
- Subcategory
- Legal Services
- Website
- …
Financial trends
Revenue grew from $4.4M (FY2014) to $6.5M (FY2023) across 10 reported years.
Financial snapshot
Financial health & position (FY2023)
Liabilities $345KNet assets $736K
Operating margin
2.3%
Revenue exceeded expenses in the latest fiscal year.
Total assets
$1.1M
Total liabilities
$345K
Net assets
$736K
Financials by year
| Fiscal year | Revenue | Expenses | Net assets | Total assets | Form |
|---|---|---|---|---|---|
| 2023 | $6,472,887▲14.2% | $6,322,611▲13.6% | $736,359▲25.6% | $1,081,565▲32.8% | 990 |
| 2022 | $5,666,368▲22.2% | $5,567,020▲31.5% | $586,083▲20.4% | $814,631▲20.6% | 990 |
| 2021 | $4,637,403▲42.7% | $4,233,801▲29.5% | $486,735▲485% | $675,236▲268% | 990 |
| 2020 | $3,249,187▼39.6% | $3,268,558▼38.7% | $83,133▼18.9% | $183,328▼33.4% | 990 |
| 2019 | $5,376,324▲13.6% | $5,330,429▲12.2% | $102,504▲81.1% | $275,210▲27.6% | 990 |
| 2018 | $4,734,550▲3.5% | $4,750,000▲3.3% | $56,609▼21.4% | $215,620▲17.7% | 990 |
| 2017 | $4,573,145▼1.6% | $4,600,000▼4.2% | $72,059▼27.1% | $183,211▼22.8% | 990 |
| 2016 | $4,648,877▼5.2% | $4,800,000▼2.0% | $98,914▼60.4% | $237,358▼31.4% | 990 |
| 2015 | $4,904,109▲10.9% | $4,900,000▲8.9% | $250,037▲1.7% | $345,816▲2.8% | 990 |
| 2014 | $4,420,216 | $4,500,000▲12.5% | $245,928▼28.0% | $336,435▼24.1% | 990 |
| 2012 | — | $4,000,000▲5.3% | $341,762▼46.2% | $443,462▼33.6% | 990 |
| 2011 | — | $3,800,000 | $635,751 | $667,536 | 990 |
Original Form 990 PDFs (the Form column) are served by ProPublica Nonprofit Explorer, as filed with the IRS. Create a free account to download the CSV report.
Grants received · $965K total
55 grants to Play For P I N K Inc totaling $965K, reported by foundations on their Schedule I filings — showing the 15 most recent.
| Grantmaker | Purpose | Year | Amount |
|---|---|---|---|
| Community Foundation For the Fox Valley Region Inc | Medical research | 2024 | $25,000 |
| Jewish Communal Fund | In furtherance of grantee's tax-exempt purpose | 2024 | $17,700 |
| The Us Charitable Gift Trust | For recipient's exempt purpose | 2024 | $17,500 |
| The New York Community Trust | For general support. | 2024 | $5,250 |
| Paypal Charitable Giving Fund | General support | 2024 | $5,207 |
| Morgan Stanley Global Impact Funding Trust Inc | Unrestricted general support | 2024 | $5,000 |
| Fidelity Investments Charitable Gift Fund | For grant recipient's exempt purposes | 2023 | $56,240 |
| Vanguard Charitable Endowment Program | For recipient's exempt purpose | 2023 | $29,175 |
| Community Foundation of New Jersey | Unrestricted grant to support organization's exempt purpose | 2023 | $25,000 |
| National Philanthropic Tr | Education | 2023 | $22,650 |
| Donor Advised Charitable Giving | Human services | 2023 | $18,690 |
| Jewish Communal Fund | In furtherance of grantee's tax-exempt purpose | 2023 | $16,150 |
| The Us Charitable Gift Trust | For recipient's exempt purpose | 2023 | $15,000 |
| The New York Community Trust | For general support. | 2023 | $7,000 |
| Independent Charitable Gift Fund | General support | 2023 | $5,400 |
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Frequently asked questions
- Is Play For P I N K Inc a legitimate nonprofit?
- Yes. Play For P I N K Inc is a 501(c)(3) organization registered with the U.S. Internal Revenue Service under EIN 22-3503952, based in New York, New York. Donations are tax-deductible.
- What is Play For P I N K Inc's EIN?
- Play For P I N K Inc's Employer Identification Number (EIN) is 22-3503952.
- How much revenue does Play For P I N K Inc report?
- Play For P I N K Inc reported $6,472,887 in total revenue on its fiscal year 2023 IRS Form 990 filing.
- What financial grade does Play For P I N K Inc have?
- CharityIndex grades Play For P I N K Inc C+, based on financial health (reserves and operating margin).
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Data for Play For P I N K Inc (EIN 22-3503952) comes from the IRS Business Master File and e-filed Form 990 returns, via CharityIndex. Figures reflect what the organization reported to the IRS for each fiscal year.