Gaylord-otsego County Convention & Tourism Bureau Inc
501(c)(6)
Only null% goes to programs Growing revenue
Gaylord-otsego County Convention & Tourism Bureau Inc is a 501(c)(6) organization based in Gaylord, Michigan, registered in 1988, with $1,586,973 in FY2025 revenue. CharityIndex grades it C+.
Po Box 3069, Gaylord, MI, 49734 EIN 38-2704639 Since 1988
Revenue (FY2025)
$1.6M
▲ 3.6% vs prior year
Expenses (FY2025)
$1.6M
Net assets
$745K
Employees
—
CharityIndex rating
One independent A+ to F grade from four published criteria, each scored separately from IRS filings and combined by weight.
C+
★★★★
Rated on 2 of 4 criteria — the rest aren't reported in this filing type.
Held down by its weakest criterion — a strong score on one criterion can't hide a weak one.
How the rating works →—Program efficiency40% of the ratingNo expense breakdown in filings
Measures how much of every dollar spent actually reaches programs, plus what it costs to raise $100 of donations. The worse of the two measures sets the letter (85%+ to programs is an A; under $15 to raise $100 is an A), averaged over the three most recent filings. Not scored for Gaylord-otsego County Convention & Tourism Bureau Inc— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
AFinancial health25% of the rating6 mo reserves · +2% margin
Measures whether the organization is built to last: how many months its reserves would cover expenses (3+ months earns an A-range score, but hoarding 5+ years of budget is capped) and whether it runs a surplus or a deficit. For Gaylord-otsego County Convention & Tourism Bureau Inc: 6 mo reserves · +2% margin earns a A on this criterion. See the exact thresholds →
—Governance25% of the ratingNot reported in this filing type
Checks how the organization is run, from its own Form 990: an independent board majority, a board of five or more, conflict-of-interest, whistleblower and document-retention policies, and independently audited financials. The share of disclosed checks that pass sets the letter. Not scored for Gaylord-otsego County Convention & Tourism Bureau Inc— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
DTransparency10% of the rating1 of 5 disclosure signals
Counts five disclosure signals: a recent filing, a mission statement, program descriptions, a listed website, and the full expense breakdown. More disclosure, better letter. For Gaylord-otsego County Convention & Tourism Bureau Inc: 1 of 5 disclosure signals earns a D on this criterion. See the exact thresholds →
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Contact & location
Financial trends
Revenue grew from $767K (FY2013) to $1.6M (FY2025) across 13 reported years.
Financial snapshot
Financial health & position (FY2025)
Liabilities -$633Net assets $745K
Operating margin
1.6%
Revenue exceeded expenses in the latest fiscal year.
Total assets
$744K
Total liabilities
-$633
Net assets
$745K
Financials by year
| Fiscal year | Revenue | Expenses | Net assets | Total assets | Form |
|---|---|---|---|---|---|
| 2025 | $1,586,973▲3.6% | $1,562,003▲5.9% | $744,869▲3.5% | $744,236▲2.2% | 990 |
| 2024 | $1,531,935▲13.3% | $1,475,184▲13.6% | $719,899▲8.6% | $728,069▲8.7% | 990 |
| 2023 | $1,351,558▲10.6% | $1,298,148▲16.6% | $663,147▲15.9% | $669,503▲15.2% | 990 |
| 2022 | $1,221,969▲10.5% | $1,113,791▲37.4% | $572,283▲23.3% | $581,327▲14.0% | 990 |
| 2021 | $1,105,610▲44.9% | $810,633▲9.6% | $464,105▲174% | $510,113▲188% | 990 |
| 2020 | $762,758▼24.7% | $739,430▼25.9% | $169,128▲16.6% | $176,832▲14.4% | 990 |
| 2019 | $1,013,146▲5.6% | $998,422▲6.6% | $145,058▼1.1% | $154,638▼5.3% | 990 |
| 2018 | $959,843▲10.2% | $936,825▲10.8% | $146,657▲18.6% | $163,260▲26.4% | 990 |
| 2017 | $871,319▲5.6% | $845,674▲0.8% | $123,639▲26.2% | $129,188▲23.2% | 990 |
| 2016 | $825,109▲1.7% | $838,836▲8.7% | $97,994▼12.3% | $104,886▼6.7% | 990 |
| 2015 | $811,277▲4.6% | $771,768▼0.2% | $111,721▲54.7% | $112,455▲47.4% | 990 |
| 2014 | $775,831▲1.1% | $773,010▲8.9% | $72,212▲4.1% | $76,294▲3.6% | 990 |
| 2013 | $767,340 | $710,015▲26.0% | $69,391▲475% | $73,646▲338% | 990 |
| 2012 | — | $563,451▲36.4% | $12,066▲154% | $16,797▲15.9% | 990 |
| 2011 | — | $412,978▲8.5% | -$22,144▲41.3% | $14,491▲33.3% | 990 |
| 2010 | — | $380,528 | -$37,745 | $10,874 | 990 |
Original Form 990 PDFs (the Form column) are served by ProPublica Nonprofit Explorer, as filed with the IRS. Create a free account to download the CSV report.
Frequently asked questions
- Is Gaylord-otsego County Convention & Tourism Bureau Inc a legitimate nonprofit?
- Yes. Gaylord-otsego County Convention & Tourism Bureau Inc is a 501(c)(6) organization registered with the U.S. Internal Revenue Service under EIN 38-2704639, based in Gaylord, Michigan.
- What is Gaylord-otsego County Convention & Tourism Bureau Inc's EIN?
- Gaylord-otsego County Convention & Tourism Bureau Inc's Employer Identification Number (EIN) is 38-2704639.
- How much revenue does Gaylord-otsego County Convention & Tourism Bureau Inc report?
- Gaylord-otsego County Convention & Tourism Bureau Inc reported $1,586,973 in total revenue on its fiscal year 2025 IRS Form 990 filing.
- What financial grade does Gaylord-otsego County Convention & Tourism Bureau Inc have?
- CharityIndex grades Gaylord-otsego County Convention & Tourism Bureau Inc C+, based on financial health (reserves and operating margin).
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Data for Gaylord-otsego County Convention & Tourism Bureau Inc (EIN 38-2704639) comes from the IRS Business Master File and e-filed Form 990 returns, via CharityIndex. Figures reflect what the organization reported to the IRS for each fiscal year.