Ad-in Inc is a 501(c)(3) organization based in Carmel, Indiana, registered in 1996, with $645,816 in FY2024 revenue. CharityIndex grades it C+.
Revenue (FY2024)
$646K
▼ 2.2% vs prior year
Human Services median: $293K
Expenses (FY2024)
$729K
Net assets
$228K
Employees
—
Measures how much of every dollar spent actually reaches programs, plus what it costs to raise $100 of donations. The worse of the two measures sets the letter (85%+ to programs is an A; under $15 to raise $100 is an A), averaged over the three most recent filings. Not scored for Ad-in Inc— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
Measures whether the organization is built to last: how many months its reserves would cover expenses (3+ months earns an A-range score, but hoarding 5+ years of budget is capped) and whether it runs a surplus or a deficit. For Ad-in Inc: 4 mo reserves · -13% margin earns a C+ on this criterion. See the exact thresholds →
Checks how the organization is run, from its own Form 990: an independent board majority, a board of five or more, conflict-of-interest, whistleblower and document-retention policies, and independently audited financials. The share of disclosed checks that pass sets the letter. Not scored for Ad-in Inc— this filing type doesn't report it, and the rating simply skips it (never counts it against the organization). See the exact thresholds →
Counts five disclosure signals: a recent filing, a mission statement, program descriptions, a listed website, and the full expense breakdown. More disclosure, better letter. For Ad-in Inc: 2 of 5 disclosure signals earns a C on this criterion. See the exact thresholds →
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Revenue grew from $375K (FY2014) to $646K (FY2024) across 11 reported years.
Financial snapshot
Operating margin
-12.8%
Spent more than it raised in the latest fiscal year.
Total assets
$257K
Total liabilities
$29K
Net assets
$228K
| Fiscal year | Revenue | Expenses | Net assets | Total assets | Form |
|---|---|---|---|---|---|
| 2024 | $645,816▼2.2% | $728,529▲11.1% | $228,152▼26.4% | $257,105▼19.4% | 990 |
| 2023 | $660,031▲2.9% | $656,036▲4.3% | $310,056▲3.6% | $318,988▲3.0% | 990 |
| 2022 | $641,333▼16.5% | $628,928▼13.6% | $299,227▲4.1% | $309,777▲3.8% | 990 |
| 2021 | $768,362▲11.9% | $728,179▼0.2% | $287,552▲15.9% | $298,330▼21.3% | 990 |
| 2020 | $686,677▼7.9% | $729,457▲1.6% | $248,178▼15.2% | $378,839▲19.3% | 990 |
| 2019 | $745,536▼2.5% | $717,869▲2.1% | $292,724▲7.5% | $317,485▲11.2% | 990 |
| 2018 | $764,263▲11.3% | $702,823▲12.5% | $272,240▲29.1% | $285,636▲26.4% | 990 |
| 2017 | $686,457▲16.4% | $624,617▲2.0% | $210,800▲41.5% | $226,014▲39.0% | 990 |
| 2016 | $589,777▲9.9% | $612,305▲52.5% | $148,960▼21.1% | $162,648▼21.4% | 990 |
| 2015 | $536,710▲43.0% | $401,504▲15.5% | $188,702▲233% | $206,915▲136% | 990 |
| 2014 | $375,400 | $347,730 | $56,743 | $87,793 | 990 |
Original Form 990 PDFs (the Form column) are served by ProPublica Nonprofit Explorer, as filed with the IRS. Create a free account to download the CSV report.
9 grants to Ad-in Inc totaling $59K, reported by foundations on their Schedule I filings.
| Grantmaker | Purpose | Year | Amount |
|---|---|---|---|
| Central Indiana Community Foundation Inc | To be used at the organization's discretion | 2020 | $10,000 |
| National Christian Charitable Foundation | Growth | 2019 | $15,000 |
| Network For Good Inc | Unrestricted | 2019 | $5,112 |
| Network For Good Inc | Unrestricted | 2018 | $12,290 |
| Donor Advised Charitable Giving | Human services | 2018 | $7,150 |
| National Christian Charitable Foundation | Growth | 2018 | $2,500 |
| National Christian Charitable Foundation | Family support | 2016 | $1,000 |
| National Christian Charitable Foundation | Family support | 2015 | $200 |
| Indianapolis Foundation Inc | Charitable donation | 2014 | $6,000 |
Explore more
Data for Ad-in Inc (EIN 35-1956277) comes from the IRS Business Master File and e-filed Form 990 returns, via CharityIndex. Figures reflect what the organization reported to the IRS for each fiscal year.